Big Bunny Market

942 Main Street Southbridge, MA 01550
(508) 765-9824

Big Bunny Market is a family owned and operated enterprise as it has been throughout its existence.  The business was started by brothers Henry, Sonny, and Peter Palmerino in the early 1950's and was a means of achieving their American dream.  They started in a small neighborhood store located on Pleasant St. in Southbridge and, as the business grew, they moved down the street to the corner of Canal and Pleasant St. shortly afterwards. In the early 60’s they moved to the present location at 942 Main St..  The BigBunny Market Plaza was the first so-called "shopping center" in Southbridge. 

In 1985, Henry Palmerino became sole owner of the business when his two brothers retired.  The family tradition has continued with several immediate family members at work in the business along with many long time employees.  Third generation family members are currently actively working in the business along with many longtime employees who now form the Big BunnyMarket family.

Big Bunny Market remains a viable family owned and operated independent, full service supermarket amongst the various chain stores in the area.  In 2001, Big Bunny Market expanded its operations by opening a fresh marketplace concept store in Fiskdale known as Micknuck’s Fresh Marketplace.  Big Bunny Market will continue to explore opportunities for growth and expansion, training, and increased job security.

We are proud of our heritage and humbled by the success that has been achieved over the years.  We are looking forward to the challenges of the future and we are confident that the family values, honesty, and teamwork which have characterized Big BunnyMarket throughout it’s existence, will guarantee continued success into the future.

“As a lifelong resident of Southbridge, I am proud to be an active Southbridge Business Partnership Steering Committee “Partner”. I am committed to working towards improving the economic environment in the Southbridge area through the SBP and I invite anyone interested in the same to join the effort.”

Dunk 'N Foam-It Carwash

Pete Cournoyer,
Big Bunny Market & Micknuck's Fresh Marketplace